MA Luxury Brand Management (Professional Placement)

Birmingham City University

This course addresses the unique challenges and opportunities of the luxury sector, making it ideal for students aspiring to build careers with premium, high-end, and luxury brands. We empower you to become a confident leader and innovative thinker, teaching you how to position brands in the market. You’ll learn how luxury brands are managed globally, with insights from both producer and consumer perspectives. Professional Placement option This course offers an optional professional placement. This allows you to spend 20 weeks with an employer, following completion of your taught modules, and is a great way to enhance your employability. The experience you gain through your placement will allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. If you choose the placement option, you will be responsible for finding and securing a suitable placement to complement your chosen area of study. You will be able to draw on the University’s extensive network of local, regional and national employers, and the support of our Careers teams. If you do not secure a suitable placement, you will automatically be transferred back to the standard, non-placement version of the course.