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Part time
26 months
SEP-25
MSc - Master of Science
Marketing Leadership
Taught
Our Senior Leader Apprenticeship+ Marketing and Leadership MSc programme has been developed in partnership with CIM Academy, the only Accredited Study Centre owned and run by the Chartered Institute of Marketing (CIM). The programme has been designed to meet the needs of the modern senior marketer and offers up-to-date academic theory, commercial insights and practical application. All of our students have CIM membership for the duration of the course.
Our Senior Leader Apprenticeship+ Marketing and Leadership MSc programme has been designed in two parts. Part I enables students to gain an understanding of both general management functions, including strategy, finance, corporate sustainability and change management, and specialist and advanced subjects related to strategic marketing, including strategic marketing planning, customer management, digital marketing, communications, and consumer behaviour.
Students, subject to successful completion of the taught modules, are qualified to progress onto Part II, the Marketing and Leadership MSc, which enables them to cement their learning and complete a significant work-based project within their organisation.
This programme develops students’ marketing and leadership skills, enabling them to lead change and meet the constantly evolving needs and requirements of customers. Students gain leading-edge insights into marketing and leadership that can then be applied directly within their organisation.
Who is it for?
Your career
The Senior Leader Apprenticeship+ Marketing and Leadership MSc will enable you to develop your knowledge, skills and abilities while applying what you learn directly in your workplace. The programme will support your career progression, preparing you to successfully carry out senior leadership roles in the future.
You will work with accredited coaches, members of faculty and careers advisors throughout the course enabling you to:
For this course (per year)
£19,000
For this course (per year)
£19,000
Candidates normally possess a first- or second-class UK honours degree (or international equivalent). Alternatively, we will consider a professional qualification (such as CIM, IDM, ISM) together with a minimum of five years’ post-qualification work experience. Other relevant qualifications, together with significant experience, may also be considered.
Cranfield School of Management is an internationally renowned business school with over 35,000 global alumni, many of whom are now leading the way in their fields. Our consistent presence in world rankings and our triple accreditation put us in the elite 1% of schools worldwide. So why join our community? Ultimately, we are a business school with over 50 years’ experience in offering MBAs, Business and Leadership MScs and Corporate Executive...more
Cranfield University is an exclusive postgraduate university with a main campus in Cranfield, Bedfordshire, and a second site in Shrivenham, Oxfordshire. The university specialises in science, engineering, technology and management, exploring how they work together to benefit the world. Cranfield’s world-class postgraduate courses and unrivalled facilities attract talented and hard working students from around the world. The university...more
Full time | 1 year | SEP-25
Part time day | 26 months | SEP-25