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Sports Business Management - MSc

Sports Business Management - MSc

Different course options

Full time | Keele University | 1 year | SEP-25

Study mode

Full time

Duration

1 year

Start date

SEP-25

Key information
DATA SOURCE : IDP Connect

Qualification type

MSc - Master of Science

Subject areas

Management Studies / Science

Course Summary

Our Sport Business Management MSc provides you with the opportunity to study the sport and business worlds in-depth. Both sectors are in constant flux, especially the sports sector which is advancing in new ways such as esports, environmental sustainability in sport and women's sports. Weve designed this programme to give you a comprehensive view of the sports industry, featuring guest lectures and industry days where you will gain valuable industry insights. You will also develop business expertise, helping you as you pursue a career in the sector.

Sports-related core modules on the programme focus on areas such as exploring the complicated relationship between sport and the media, analysing the current state of play and what the potential future may look like. You will also evaluate the different experiences of sports and esports fans at events and use the theory youve studied to create your own sports activation or marketing campaign. Your understanding of the sports sector and the business knowledge you will have acquired on the Sports Management MSc opens up a range of career possibilities in the global sports industry and beyond. Employers are seeking individuals with the right package of skills and who can adapt to, and provide solutions to the future challenges faced by the sport and business worlds.

Successful completion of this programme will ideally place you to undertake further postgraduate studies at MPhil or PhD level.

Jobs that a graduate of this course could progress on to include:

  • Social Media Executive
  • Strategy Executive
  • Insight Executive
  • Operations Officer
  • Sports Development Officer
  • Partnerships Executive
  • Events Manager
  • Sports Marketing Analyst
  • Membership Manager

Modules

Creativity and Personal Development - Core
Global Sports Sponsorships - Core
International Sports Event Management - Core
Leadership - Core
Research Methods - Core
Research Methods - Core
The (E)Sports Fan Experience - Core
The Sport Media Relationship - Core

Tuition fees

UK fees
Course fees for UK students

For this course (per year)

£12,700

International fees
Course fees for EU and international students

For this course (per year)

£17,700

Entry requirements

Typical offer: 2:2 degree in any subject
or
demonstrated relevant professional qualifications or experience