Full time
12 months
16-SEP-24
MA - Master of Arts
International Marketing Communication Studies Community Relations
Taught
The Cross-Cultural Communication and International Marketing MA provides theoretical, research and practical training in areas of international and intercultural communication and international marketing.
Overview
The International Marketing pathway is a specialism on the Cross-Cultural Communication MA. You will study international marketing and intercultural communication.
Newcastle University Business School (NUBS) academic staff deliver this specialist pathway. You'll gain a thorough understanding of marketing theories. You'll also learn how to apply them to real-world business challenges.
The Master's will equip you with relevant research techniques. You'll use these to investigate and critically analyse international marketing issues.
This pathway focuses on issues surrounding global communications and brand management. International marketing and international brand management employers will value this knowledge.
You'll have access to the Business School's excellent facilities. NUBS partners with major corporate and social enterprises and academic institutions. These partnerships provide many opportunities for students.
What you'll learn
Through this Cross-Cultural Communication and International Marketing Master's you'll:
For this course (per year)
£10,800
For this course (per year)
£23,500
A 2:1 honours degree, or international equivalent, in the following disciplines: Anthropology; Communication; Ethnography; Intercultural Communication; International Relations; Linguistics; Philosophy; Psychology; Politics; Social Anthropology; Social Psychology; Sociology; TESOL; Modern Foreign Languages; Translation.
Newcastle University is a world-leading university renowned for the quality of its teaching and research. The university is recognised internationally for its contributions to global problem solving in innovative and creative ways. Newcastle University is a prestigious founding member of the Russell Group association of research-intensive universities in the UK. The university enjoys an outstanding reputation as an institution at which...more
Full time | 12 months | 16-SEP-24