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Masters

Northumbria University, Newcastle

MSc Digital Marketing with Advanced Practice [May Start] [London]

Name: MSc Digital Marketing with Advanced Practice [May Start] [London]
Price: £959.38 GBP

NORTHUMBRIA UNIVERSITY, NEWCASTLE

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Key information
Course Summary
Tuition fees
Entry requirements
University information
Location
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Different course options

Study mode

Full time

Duration

16 months

Start date

MAY-26

Key information
DATA SOURCE : IDP Connect

Qualification type

MSc - Master of Science

Subject areas

Digital Marketing

Course Summary

Our marketing Subject Group has established working relationships with key bodies such as the Chartered Institute of Marketing (CIM) and the Institute of Direct and Digital Marketing (IDM) allowing the course content to be reflective of their syllabus. This is particularly of value if you are intending to progress on to a professional qualification with either body upon successful completion of your Masters. The MSc Digital Marketing programme demonstrates how new digitally-focused tactics and strategies integrate with more traditional marketing tools and practices to capture new customers, build customer loyalty and provide superior customer service. You will understand the value of, and methods for, determining return on investment of Internet marketing programs, as well as online visitor and buyer behaviour, customer journey mapping, mobile marketing and social media. You will also have the opportunity to develop a wider understanding of the principles and practice of leading and managing organisations and develop a range of applied research skills. Following your second semester, you will undertake the Advanced Practice element of this programme which consists of either an internship or an applied group consultancy project where you will work with a real organisation on a live business problem.

Tuition fees

UK fees

Course fees for UK students

For this course (month)

£959

International fees

Course fees for EU and international students

For this course (month)

£1,497

Entry requirements

Minimum 2:2 (second class) honours degree from a UK university, or equivalent, in any discipline

University information

Northumbria University, Newcastle-Overview

Uni profile Get prospectus

Situated in Newcastle upon Tyne, Northumbria University is an exciting university that has a global reputation for its research-driven approach to postgraduate learning. The university is well known for producing future leaders across a range of industries, as it encourages students to ‘Take on Tomorrow’ throughout their academic journey. Northumbria University produces outstanding and innovative research while also nurturing student talent to...more

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