menu icon
MA Degree in Advertising and Public Relations

MA Degree in Advertising and Public Relations

Different course options

Full time | Chiswick Park Campus | 1 year | JAN

Study mode

Full time

Duration

1 year

Start date

JAN

Key information
DATA SOURCE : IDP Connect

Qualification type

MA - Master of Arts

Subject areas

Public Relations Advertising

Course type

Taught

Course Summary

MA Advertising & Public Relations programme overview

Advertising and PR plays a vital, frontline role in any organisation’s communications strategy. Which approaches will make a business thrive? What are the promises and threats of social media? How can individuals future proof themselves in this dynamic, energetic industry?

Discover the answer to these questions and more with our, US and UK accredited, MA in Advertising and Public Relations, London’s first postgraduate degree to unite these exciting, creative disciplines.

The programme is taught by industry veterans with decades of experience at boardroom level, emphasising the professional skills and practical training you need to kickstart an exciting and creative career. Build your CV with accredited internships and benefit from a wealth of guest speakers from every level of the industry.

Why study MA Advertising & Public Relations?

Gain detailed knowledge of advertising, PR, communications and digital media trends in London, home to world’s top advertising and PR organisations
Learn from a wide range of highly experienced industry professionals (with up to 40 guest speakers over the duration of the programme), providing invaluable insights and opportunities for mentoring and support.
Benefit from an internship in the sector of your choice with the help of our dedicated Internship Co-ordinator, extending your network and gaining valuable work experience
Get involved in the discussion, with smaller, more intimate classes and a diverse, multicultural leaning environment
Build a portfolio of assignments based on real-world briefs and challenges
Capitalise on our unique partnership with Europe’s largest PR body, the PRCA – creates networking opportunities, chance to attend industry events and training

Modules

This course explores the fundamental principles and tools involved in the professional practice of advertising. It introduces students to the full range of techniques used in advertising and enables and encourages students to apply practical tools with confidence. This includes designing and presenting their own ideas for an advertising campaign. It relates the practice of advertising to contemporary issues and developments in the UK and internationally.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)

£9,450

International fees
Course fees for EU and international students

For this course (per year)

£15,000

Entry requirements

UK first Degree minimum second class honours (2.2), US Degree with a minimum CGPA of between 2.5 and 3.0 or international equivalent.