MSc Global Digital Marketing

University of Essex Online

Gain the digital expertise required to succeed within a national or international company with this specialist degree. As a digital marketing professional, you’ll help companies reach prospective customers across the world, using online channels to promote their products and services. Enhance your digital mindset and gain fundamental marketing skills applicable to a wide range of senior roles with our MSc Global Digital Marketing. Throughout this course, you’ll develop an understanding of consumer behaviour and implement your expertise within effective marketing strategies. With a focus on contemporary marketing platforms, you’ll learn how to harness a range of digital channels to lead successful campaigns. International students residing in specific regions outside the UK may be eligible for a scholarship of up to 20% on the remaining intakes in the 2025-26 academic year of our undergraduate and postgraduate online courses. Students residing in Africa can also enjoy a 20% scholarship for the remaining intakes in the 2025-26 academic year of all eligible undergraduate and postgraduate courses.