PhD/MPhil Fashion Management and Marketing

University of Manchester

The Department of Materials encompasses an exceptional breadth of research and training in materials, from design and development, to performance and protection and management and marketing. Our multidisciplinary research activity covers broad, socially relevant materials themes that allow us to meet the needs of industry and society.Our research is organised into eight research themes , although research projects often involve researchers in other groups, other schools, other universities and industry.Our fashion management and marketing research focuses on various aspects of fashion apparel and textiles in a complex and global industry sector, such as consumer behaviour, online and omnichannel retailing, social media marketing, supply chain management and sustainability.A research degree from the Department and the University is held in the highest esteem and recognised worldwide. Many of our fashion management and marketing graduates have progressed to successful academic careers and industry positions in reputable organisations worldwide.