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Advertising, Branding and Communication PgDip

Advertising, Branding and Communication PgDip

Different course options

Study mode

Full time

Duration

1 year

Start date

18-SEP-24

Key information
DATA SOURCE : IDP Connect

Qualification type

Postgraduate Diploma

Subject areas

Brand Management Advertising Communication Studies

Course type

Taught

Course Summary

Overview

Challenge your creativity, be inspired, and create meaningful campaigns that stand out from the crowd with this PgDip in Advertising, Branding and Communication (ABC).

It has all the benefits of a PgDip in Communication combined with practical skills and industry experience in advertising and branding.

You will develop strategic and creative thinking, advertising tactics, and communication skills, used to create innovative advertising, brand and design campaigns for businesses. You will also work on briefs set by leading companies and be mentored by industry professionals.

Through projects, lectures, group tutorials, industry visits and our own conferences, you will develop an in-depth understanding of professional brand communication and advertising strategy.

Course detail

Communication is right at the heart of our lives.

Today, communication systems and tools are increasingly complex, sophisticated and extremely powerful. However, their effectiveness depends on knowing how best to use them creatively and strategically, in a time where sustainable and transparent communication practices are becoming an utmost priority.

Our course seeks to provide a student-centred environment which is continually updated by current industry practice. We are actively committed toward creating engaging and intellectually rich learning experiences so you can leave the programme with a solid understanding of key concepts, methods, theories and practices you can immediately apply to the workplace.

Our PgDip in Advertising, Branding and Communication could provide you with a competitive edge over those without this higher level of creative and strategic research competencies that are becoming more and more relevant in the creative industries.

You may be fully equipped for rapid career ascension, being able to demonstrate critical analysis, creativity, and complex problem solving. You will be guided so you can provide evidence of originality when it comes to branding solutions, advertising campaigns and communication-related strategies or models.

At the same time your own thoughts and individual initiative will be informed through a thorough design thinking process of Discovery, Definition and Development.

Study & career progression

When you graduate you may be qualified for a broad range of careers. You could work as a:

  • brand and design manager
  • marketer
  • creative director
  • senior designer
  • design team leader
  • art director
  • advertising manager
  • account planner
  • communication consultant
  • project manager
  • content creator and manager
  • client account executive.

Modules

This module considers professionalism in the creative industries looking to the past, present and future, to shape your role within the current creative industries landscape. Study the impact of branding and advertising on people?s lives and gain industry skills through University resources such as 3D modelling, motion graphics, print making, photography, film and research libraries. Receive exposure to London?s world-leading companies through agency and studio visits, and talks by guest speakers.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)

£6,165

International fees
Course fees for EU and international students

For this course (per year)

£9,835

Entry requirements

You should have an honours degree (2:2 or above) from a UK university or equivalent. We may also offer you a place based on relevant experience or training, normally from within the work environment. All applications are considered individually.

University information

The University of West London (UWL) is known as the ‘career university’ due its high graduate employment rate. All postgraduate courses at UWL are specifically designed to enable students to thrive in successful future careers across both academia and industry. UWL has invested £150m in its campus in recent years. New state-of-the-art facilities accessible to postgraduate students include a radio studio, performance spaces, industry-leading...more

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