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Music Industry Management and Artist Development MA

Music Industry Management and Artist Development MA

Different course options

Full time | University of West London | 1 year | SEP-25

Study mode

Full time

Duration

1 year

Start date

SEP-25

Key information
DATA SOURCE : IDP Connect

Qualification type

MA - Master of Arts

Subject areas

Music Management Artist / Performer Management / Representation

Course type

Taught

Course Summary

Overview

Commercial success and a sustained career within the music industry increasingly depend on having the skills and ability to manage and develop career opportunities; either for yourself or for an act you represent.

On this music management Masters course you will study key concepts in managing and developing a music career and a broad range of entrepreneurial and transferable skills suitable for a variety of music industry jobs.

You will learn about setting up and managing an independent label, develop the skills and knowledge to facilitate live events as well as gaining a more general understanding of the music business.

Study & career progression

MA Music Industry Management and Artist Development graduates have gone on to set up their own businesses as well as working in a diverse range of exciting roles within the music industry. When you graduate you could work in:

  • artist management
  • agency and promotion
  • music publishing and PR
  • tour management
  • teaching
  • radio station management
  • creating new businesses.

You may also choose to study for a PhD or DMus in Popular Music Production or Electronic/Electroacoustic Composition.

Modules

During this module students will explore the skills required to create, manage and critically evaluate digital music marketing campaigns. Students will appraise essential marketing principles and critique their application within the music industry. Digital marketing provides students with a range of digital tools required to deliver cutting-edge campaigns and an awareness of project management, which focuses on strategies for how to successfully market and brand a chosen artist. Therefore, students will explore and analyse a variety of techniques - including the use of social media, viral and experiential marketing - with a view to creating their own campaigns.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)

£9,750

International fees
Course fees for EU and international students

For this course (per year)

£17,250

Entry requirements

Students need to have an honours degree (2:2 or above) in music, music technology or a related subject; a portfolio of degree level or professional work; a written statement.

University information

The University of West London (UWL) is known as the ‘career university’ due its exceptionally high graduate employment rate and close connections with top industry employers. It has been ranked the city’s best modern non-specialist university (Complete University Guide, 2025), and is number one in London for student satisfaction (National Student Survey, 2024). Curricula incorporate both theoretical knowledge and practical learning...more