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International Marketing MBA

Key information
DATA SOURCE : IDP Connect

Qualification type

MBA - Master of Business Administration

Subject areas

MBA International Marketing

Course type

Taught

Course Summary

This exciting course provides the foundation for a high-flying career in international marketing and business. Your MBA will prove your mastery of a range of multidisciplinary skills, as well as your ability to think and work strategically. Students come to this course from a range of backgrounds and for a variety of reasons. Perhaps you’ve been working for some years but want a change of direction, or need a higher qualification to progress your career. Alternatively, you might want to start your own business, or help your business to grow. Or you might have just completed your undergraduate studies. Whatever your interest in this course, you’ll learn the leading current theories around strategy, leadership and finance, as well as specialist knowledge in marketing management and techniques. You’ll have plenty of opportunities to gain exposure to the world of marketing in practice, applying your learning in order to sharpen your practical skills and be career-ready by the time you graduate. This course is accredited and recognised by Chartered Management Institute.

This course will enhance your understanding of strategic marketing and its role within business, and help you understand how to meet the needs of a range of stakeholders. You’ll learn to track and respond to significant and far-reaching economic, social, technological and geo-political changes affecting the world today. Such changes are triggering new market realities, demanding different patterns of thinking and behaviour from those who wish to manage and lead in this field. Prepare to accelerate your career progression in international marketing – whether you take a holistic approach to all marketing disciplines or focus on a specialism of your choice. This course will equip you with the high-level marketing, business and finance skills which employers are looking for in their future leaders. You’ll be able to pursue the professional, senior management and leadership roles which interest you in the private, public and not-for-profit sectors. Alternatively, you’ll have a higher chance of achieving success if you start your own business.

Different course options

Study mode

Full time

Duration

1 year

Start date

SEP

Tuition fees

UK fees
Course fees for UK / EU students

For this course (per year)

£16,887

Average for all Postgrad courses (per year)

£5,202

International fees
Course fees for non-UK / EU students

For this course (per year)

£16,887

Average for all Postgrad courses (per year)

£12,227

Entry requirements

Students need to have a good quality honours degree or equivalent. Applications from candidates with relevant experience will be considered on an individual basis. Work experience is desirable but not essential.

University information

Coventry University is famed for its top-class student support facilities, including the Jaguar Centre, which was designed specifically to support postgraduate students. Postgraduate courses are offered in an array of subjects like Creative Writing, Social Work, Financial Management, Aerospace Engineering and Psychology. You can gain a postgraduate qualification through teaching, online learning or research. Options include: Certificate...more