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Online Masters in Creative Events Management MA

Online Masters in Creative Events Management MA

Different course options

Study mode



2 years

Start date


Key information

Qualification type

MA - Master of Arts

Subject areas

Events Management

Course type


Course Summary

Creative Events Management Course Overview

Events play a decisive role across business, culture and sport. Managing increasingly discerning audiences, developments in technology and market shifts, demands skills and insight. The course in Creative Events Management is designed to meet this need. This masters degree will help you meet this need. You will get access to international events expertise paired with academic rigour. This will enable you to enhance your professional practice, creative perspectives and approaches, while critically evaluating current industry norms. This programme is available for part-time study as Masters (MA) or Postgraduate Diploma (PGDip).

Designed in consultation with industry experts, the MA and PGDip empowers you as a creative and entrepreneurial management practitioner to produce pioneering events, whether at a local or international level, adding value to business.

Why study with us?

This MA is built to help individuals find success in the events industry, with the capacity to address the needs of students with differing levels of expertise. If you’re currently working in events and looking to enhance your capabilities, the course will help you further improve your practice, investigate new approaches, and gain access to international perspectives and expertise.

Alternatively, if you’re working in a similar field and seeking a route into events, or a graduate looking to develop your abilities, our MA will give you the specialist knowledge and practical know-how needed to forge a career in event management.

What you’ll learn

Understand event management and the business context in which events operate. Examine the impact of the digital economy on event management and design your own digital event. Consider the sustainability of events and undertake your own events research project.


  • Evaluation takes various forms including written coursework and practical activities
  • Written assessments include reports, a blog, a business plan, a research proposal, a literary review, a sustainability audit as well as a dissertation
  • ​Practical assessments include collaborative and individual presentations as well as a digital event.

Careers and employability service

In addition to the guidance offered by our tutors, you can also access our RealWORKS, our careers and employability service throughout your studies, and for up to 5 years following graduation.

Our expert team will help you identify potential opportunities in the UK or internationally, prepare for job interviews, advise you on starting up your own business, and more.


You will learn key theories, concepts, techniques and considerations around event and experience design, including principles and practice of: Approaching the conception and delivery of the event, engaging a range of senses; Audience flow and focal points during the event; The differentiation between various stakeholders and expectation, including designers, creative agencies, set designers and producers and Creativity of stages and construction.

Tuition fees

UK fees
Course fees for UK / EU students

For this course (overall cost)


Average for all Postgrad courses (per year)


International fees
Course fees for non-UK / EU students

For this course (overall cost)


Average for all Postgrad courses (per year)


Entry requirements

You should have: An honours degree or Level 6 equivalent qualification.