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Different course options

Study mode

Online

Duration

2 years

Start date

Contact University

Key information
DATA SOURCE : IDP Connect

Qualification type

MBA - Master of Business Administration

Subject areas

MBA Marketing

Course type

Taught

Course Summary

Achieve your online MBA Marketing at Wrexham Glyndwr University. Our unique Masters of Business Administration (MBA) Marketing degree gives busy working professionals the opportunity to transform their career prospects by developing a robust and well-rounded set of business skills and a deeper understanding of marketing in particular.

Attain capabilities and knowledge of a marketing leader

The programme develops key skills required of senior marketers, including strategic marketing, integrated communications planning, creativity, innovation and an understanding of consumer behaviour. It also covers key business disciplines including finance and human resource management and develops practical and theoretical business leadership skills.

You will hone your communication skills, learn how to create and execute best-in-class integrated marketing strategies, and deepen your understanding of consumer motivation.

You will develop key knowledge and skills, including:

  • Strategic marketing
  • Innovation and creativity
  • Brand management frameworks
  • Communication and stakeholder management skills
  • Analytical techniques – turning data into actionable insights
  • Understanding and leveraging macro trends

Specialists in flexible learning

More than half of our students study part time and as a result we have considerable expertise in flexible study. This completely online MBA programme has a flexible design enabling you to study at your own pace, on your own terms. With six starts per year, you can start within weeks. There are flexible payment options and postgraduate government loans to cover the full programme cost, for those that are eligible.

Career-focused MBA for the modern world of work

This MBA is industry-led and career-centric, reflecting the culture and capabilities of Wrexham Glyndwr University. Our deep relationships with major employers have fed into the programme content and have helped shape an MBA that is built for career enhancement across a wide range of sectors in the modern-day work environment. It is this approach that has seen us ranked in the top 10 UK universities for employability for part-time students in employment.

Modules

This module is designed to develop the student?s ability to apply effective communication planning and brand management concepts. It provides insights into the contribution to organisational performance made by enhancing sustainable stakeholder relationships and delivering customer value.

Tuition fees

UK fees
Course fees for UK students

For this course (overall cost)

£6,000

Average for all Postgrad courses (per year)

£5,202

International fees
Course fees for non-UK/ international students

For this course (overall cost)

£6,000

Average for all Postgrad courses (per year)

£12,227

Entry requirements

You should have or be about to complete an undergraduate degree in any subject with a minimum grade of 2:2 (or equivalent qualification). We will also accept Masters degrees or equivalent. You should have at least 2 years of work experience. We may also accept applicants who do not have these qualifications based on 2 or more years of relevant work experience. If you earned your undergraduate degree outside the UK, you should check that it is equivalent to a 2:2.

University information

Wrexham Glyndwr University offers a wide range of postgraduate courses, along with part-time and professional qualifications. The university prides itself on its industry-led courses, offering links with employers. There are over 9,000 students at the university, with around 1,500 studying for a postgraduate qualification. The main campus in Wrexham is located on the edge of town and contains the majority of student services, facilities...more