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Marketing (Creative Advertising) MSc

Key information

Qualification type

MSc - Master of Science

Subject areas

Advertising Marketing

Course type


Course Summary

This course assumes no prior knowledge of marketing or business and is suitable for UK, EU and international students wishing to progress their academic knowledge of advertising. It is also suitable for those who do not have a degree but who possess relevant experience. Advertising and management skills are in high demand, with graduates working at all ends of the advertising spectrum from traditional print-based advertising to digital media. Commercial, theoretical and creative units are combined to provide you with a significant appreciation and awareness for the creative aspects of advertising and communication in this fast-paced and dynamic industry. Approved and accredited by the Chartered Institute of Marketing this programme has excellent professional links nationally and internationally - Manchester is acknowledged as a world-leader in digital marketing activity. Completing the programme will enhance your career prospects, as you will have the digital, creative and cutting-edge business skills required by advertising agencies internationally. You will be taught by industry professionals and highly experienced tutors, who are able to draw upon their substantial experience in marketing, digital and creative advertising management to bring lectures to life and help direct practical student projects. Many of our graduates have been successful in acquiring direct employment within the creative industries through a range of organisation from small digital creative agencies to full-service advertising agencies. A Masters qualification typically comprises 180 credits, a PGDip 120 credits, a PGCert 60 credits, and an MFA 300 credits.

Different course options

Study mode

Full time


1 year

Start date



Advertising Strategy and Trends - Core
Live Client Brief - Core
International Brand Strategy - Core
Persuasive Writing - Core
Dissertation/Extended Research Proposal - Core
Strategy for Digital - Core
Masters-level Learning - Core
Creative Advertising - Core

Tuition fees

UK fees
Course fees for UK / EU students

For this course (per year)


Average for all Postgrad courses (per year)


International fees
Course fees for non-UK / EU students

For this course (per year)


Average for all Postgrad courses (per year)


Entry requirements

Applicants should have a good UK honours degree (minimum 2:2), or international equivalent, in any subject. We will consider your application if you have significant, relevant experience or degree equivalent professional qualifications.

University information

Manchester Metropolitan University is a great modern university located in the global city of Manchester, a city renowned for excellence, innovation, creativity and sport. Manchester Met has one of the widest range of postgraduate study options; from part-time to full-time, short courses to continuing professional development, Masters of Arts / Science and longer-term Research and PhD opportunities across many subject areas. Manchester is...more

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