Our research in Marketing encompasses work on: consumer psychology digital marketing social media adoption and usage sustainable and societal marketing non-profit marketing marketing strategy and
The University of Leicester School of Business is a global academy for leaders, innovators and change-makers. Building on over 90 years of delivering business education, we are internationally
The University of Leicester School of Business is a global academy for leaders, innovators and change-makers. Building on over 90 years of delivering business education, we are internationally
Doctoral candidates pursue original research with the goal of making a significant contribution to knowledge in, and understanding of, their chosen field. As a postgraduate researcher you can become
A PhD will take three years full-time or you can study an MPhil over one year.You can study for your choice of degrees within any of our research areas:Consumption, markets & societyBusiness
The MPhil in Strategy, Marketing and Operations (SMO) is an intensive nine-month programme that prepares you for continuation to the Cambridge Judge Business School (CJBS) PhD in the fields of
OverviewAbertay’s research culture encourages areas of cross-disciplinary and inter-disciplinary working that are consubstantial to the latest evolutions of the marketing discipline.We are