On this MSc Marketing and Brand Management course, you will immerse yourself in the exciting and fast-paced world of brands and their strategic management across a broad range of industries. You
When a customer buys a prestige car, designer handbag or even a bottle of fine wine, they expect it to be an experience. Working in luxury marketing, your challenge will be to promote brands on
Our new MSc Global Marketing course will immerse you in the exciting world of reaching international audiences through creative and customer focussed campaigns across a range of channels. You will
Our research in Marketing encompasses work on: consumer psychology digital marketing social media adoption and usage sustainable and societal marketing non-profit marketing marketing strategy and