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MA - Master of Arts
Communication Studies Management (General)
ABOUT THE COURSE
The strategic value of internal communication is being increasingly recognised within organisations across all sectors. This is providing additional opportunities for practitioners with the requisite confidence, skills and knowledge to influence, advise and deliver at the most senior level within organisations.
Designed to integrate high level study with senior practitioners’ demanding work and personal lives, this flexible degree minimises time out of the office – offering online discussion with the course team and fellow students, along with four two-day workshops (at a convenient central London location) over the course of the year.
You will explore the complexity of organisational culture and the psychology of communication, learn to assess the broader business context in which organisations are operating, and to develop high impact strategies, and forge leading-edge approaches to advances in technology and to the breakdown in organisational boundaries.
And the course’s highly interactive workshops are a chance to discuss organisational implications, while our ‘theory into practice’ approach ensures you can immediately apply theory and other learning to your current business challenges, adding value from the outset. Assessments also focus on applying theory to students’ current business challenges, maximising value to you and your organisation.
The course team all have a background in strategic communication management, and guest speakers include leaders in current thinking. You will also benefit from free membership of the Institute of Internal Communication throughout the programme, including all member benefits.
What does this course lead to?
The course equips individuals for increasingly strategic roles in internal communication, at the most senior level within organisations. Our alumni are a blend of specialists in in-house, agency/consultancy and interim roles, whose common factor is the ability to provide high impact strategic advice and delivery.
The course has strong links with the Institute of Internal Communication, and is highly informed by the latest developments in theory and best practice from the internal communications sector. You will also benefit from free membership of the Institute of Internal Communication throughout the programme, including all member benefits.
For this course (per year)
For this course (per year)
Applications for the Masters in Internal Communication Management will be considered if candidates can demonstrate their suitability for the course, along with the motivation and ability to work at postgraduate level.
Solent University (SU) is a long-established and highly regarded educational institution in Southampton with over 160 years of teaching heritage to its name. With postgraduate courses available in a huge number of subject areas, SU offers a range of MA, MSc and MBA programs, as well as industry-accredited professional and part-time courses. SU is located in the coastal city of Southampton, a city with a population of around 250,000 which...more