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Multimedia Public Relations (with Advanced Practice) MA

Multimedia Public Relations (with Advanced Practice) MA

Different course options

Full time | Teesside University | 2 years | 13-JAN-25

Study mode

Full time

Duration

2 years

Start date

13-JAN-25

Key information
DATA SOURCE : IDP Connect

Qualification type

MA - Master of Arts

Subject areas

Multimedia (Computing) Multimedia (Design) Public Relations

Course type

Taught

Course Summary

Course overview

The public relations and media industries are constantly changing. To stay ahead of the game, you must develop up-to-date multimedia communications skills and knowledge. This course explores the changing nature of the communications landscape in the 21st century and develops your professional skills and experience.

During this course you work as public relations professionals with industry partners on real-life briefs and in work-based placements. You also work with research active staff to develop reflective awareness of contemporary issues in the communications field and develop their academic skills and writing. This course is primarily taught in Teesside's purpose-built digital working-environments, developing your skills in building meaningful content, which attracts an audience. This course attracts graduates from all over the world and students are offered the opportunity to build a portfolio of work, which translates globally.

How you learn

Traditional lectures and seminars are employed, particularly around those subjects requiring a detailed, factual knowledge base. We see it as an essential component of the programme that you engage in reflective practice which informs your future personal development.

How you are assessed

Our assessment methods range from practical production tasks to traditional essay assignments. You produce a professional-level multimedia public relations campaign addressing a range of styles, genres, platforms and audiences. You produce an essay on a topic related to public relations theory.

You write an academic essay, which helps provide a broader context for the practical work undertaken for your Final Project.

For your Final Project, you research, analyse and implement a promotional multimedia campaign for a real-life business client or undertake a self-conceived piece of independent research and produce an extended essay under the guidance of a nominated supervisor.

Career opportunities

A qualification and experience in public relations opens a vast range of opportunities in all areas of the media and communications industries.

Graduates have gone on to forge successful careers in public relations, social media optimization and events management for a range of local and national companies.

Modules

The internship options are: Vocational: spend one semester working full-time in industry or on placement in the University. We have close links with a range of national and international companies who could offer you the chance to develop your knowledge and professional skills in the workplace through an internship. Although we cannot guarantee internships, we will provide you with practical support and advice on how to find and secure your own internship position. A vocational internship is a great way to gain work experience and give your CV a competitive edge. Research: develop your research and academic skills by undertaking a research internship within the University. Experience working as part of a research team in an academic setting. Ideal for those who are interested in a career in research or academia.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)

£4,770

International fees
Course fees for EU and international students

For this course (per year)

£10,000

Entry requirements

You are evaluated on an individual basis and the level of your achievement, experience and suitability for the degree is properly assessed. Normally a first degree (2.2 minimum), relevant experience or equivalent qualifications.

University information

Teesside University Middlesbrough is a friendly, modern university located in the heart of North East England. It has a large and vibrant campus, home to more than 22,000 students and includes a community of over 8,000 postgraduates. The university offers a broad portfolio of postgraduate programmes including taught and research degree, as well as continued professional development courses and short courses in a variety of subject areas. It...more

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