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Design, Innovation & Brand Management MA

Design, Innovation & Brand Management MA

Key information
DATA SOURCE : IDP Connect

Qualification type

MA - Master of Arts

Subject areas

Management Of Change & Innovation Design (Non-Industrial) Brand Management

Course type

Taught

Course Summary

This course encourages you to consider the value of branding in today's competitive global environment, where organisations continue to compete in overcrowded markets. As consumers become more sophisticated and the plethora of products more similar, the need to differentiate through emotional attachment has become increasingly important. As a student on this course, you'll benefit from working alongside students on the MA Graphic Design, MBA Creative Industries Management and MA Fashion Management & Marketing courses to better understand the range of products available in today’s market, their similarities, strengths and weaknesses, and above all develop and deliver customer centric produce. will cover each key component and teach students how to run these successfully, while also developing their own professional and personal development as leaders along the way. For us, branding is about delivering a rewarding experience to customers, while innovation is about an organisational effort aimed at differentiating a company through original value creation. In other words, each is inextricably linked yet individually defined. As a student on this course, you'll benefit from working alongside students on the MA Graphic Design, MBA Creative Industries Management and MA Fashion Management & Marketing courses to better understand the range of products available in today’s market, their similarities, strengths and weaknesses, and above all develop and deliver customer centric produce. Graduates from MA Design, Innovation & Brand Management work in a variety of exciting careers such as: Brand and design management; Art direction; Marketing; Client account handling; Account planning; Strategic planning. You may want to undertake further study or research to specialise even more.

Different course options

Study mode

Full time

Duration

1 year

Start date

SEP

Modules

During this unit, you'll examine the advanced specialist tools, methods, concepts and processes relevant to Design Innovation and Brand Management practice through a series of projects, workshops and advanced technical sessions that relate to your own research and aspirations.

Tuition fees

UK fees
Course fees for UK / EU students

For this course (per year)

£6,910

Average for all Postgrad courses (per year)

£5,202

International fees
Course fees for non-UK / EU students

For this course (per year)

£15,500

Average for all Postgrad courses (per year)

£12,227

Entry requirements

Students should have a good honours degree (normally 2.1 or above) or equivalent qualification in your chosen subject or a related discipline and/or Relevant work experience, demonstrating your ability to study at postgraduate level.

University information

The University for the Creative Arts (UCA) has been educating students with practice-based courses for over 160 years and is the best specialist university for the arts in the UK (#1, Complete University Guide). In 2019, the University received the Gold standard from the Teaching Excellence and Student Outcomes Framework (TEF). UCA has four campuses (Canterbury, Epsom, Farnham and Rochester), each with their own creative specialities and...more