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Different course options

Study mode

Full time


1 year

Start date


Key information

Qualification type

MSc - Master of Science

Subject areas

Business Studies

Course type


Course Summary

This programme will provide you with cutting edge insight into the digital economy, the latest business strategies, and technologies. Informed by our academics’ unrivalled research strengths in the field, you can prepare to start your own digital business or implement digitally-enabled innovative practices within existing organisations. Innovative modules include masterclasses with leading digital business leaders. The degree combines specialist knowledge in Business with the University's world-class expertise in Web Science. You’ll benefit from a high level of engagement with industry, thanks to academics' connections with digital entrepreneurs and businesses.


In today’s IT and digital marketing landscape, and with the growing popularity of cloud computing, web and mobile applications are often the technologies of choice for organisations to deliver content and services, either externally or internally. The aim of this module is to consider the many and diverse practices and technologies required to design, develop, operate and promote websites and other web or mobile applications and in so doing offer you an opportunity to appreciate the complexity of real-world systems.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)


Average for all Postgrad courses (per year)


International fees
Course fees for non-UK/ international students

For this course (per year)


Average for all Postgrad courses (per year)


Entry requirements

Students will need a 2:1 degree. Business; economics; science; engineering; management and marketing; communication; education; political science; sociology and IT.

University information

With over 100 years of heritage at its Highfield Campus alone, the University of Southampton prides itself on its history and tradition, commitment to prestige, and student success. The university is one of the original institutions that founded the UK’s Russell Group of prestigious, research-focused universities. Southampton is now ranked among the top 15 universities in the UK by the Complete University Guide 2022, and has been awarded the...more