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MSc Applied Psychology in Fashion

Different course options

Study mode

Full time


12 months

Start date


Key information

Qualification type

MSc - Master of Science

Subject areas

Applied Psychology Fashion / Textiles / Clothing (Craft)

Course type


Course Summary

The MSc Applied Psychology in Fashion is the first and only postgraduate course in the world that provides the critical insight into human behavior needed to understand and improve the human aspects of the fashion business. It emphasizes the application of psychology to positively enhance the industry’s impact on its workforce, consumers and the environment.

Why choose this course at London College of Fashion

Market leading: MSc Applied Psychology in Fashion is the first Masters programme in the world to apply psychology in the context of fashion.

Course content: the course philosophy is to enables graduates to: apply psychological theories and concepts and develop advanced research skills to solve real-world problems in the fashion industry.

Social focus: graduates have an advantage in that they can use their knowledge of these processes to solve problems in ethical and socially responsible ways that directly benefit themselves and their communities.

Career opportunities: potential graduate careers include business and research development, management and entrepreneurial roles. Graduates can also go on to specialize in other applied areas of psychology (they are eligible for Graduate Basis for Chartered Membership of the British Psychological Society).

Award winning: MSc Applied Psychology in Fashion was the joint winner of the 2016 British Psychological Society's Award for Innovative Accredited Psychology Programmes.

Career paths

It is envisaged that graduates from this course, will be highly sought across the fashion industry. They will possess the skills, knowledge and, moreover, the aptitude demanded by employers. Psychology is the scientific study of human behavior so it can be applied in all contexts across the fashion industries and beyond.

Some examples of potential graduate jobs are:

  • Consumer behavior expert
  • Data analyst
  • R&D research scientist


In this unit you will study human development, biological bases of cognitive processes and existing theories of perception, thinking, reasoning, decision making and communication. You will explore how people make sense of the world and how cognitive psychology theories apply in the context of fashion and creative sector. In addition, this unit will cover origins and evolutionary perspective of creativity, the theoretical understanding of creativity and how creativity can be enhanced. The knowledge and understanding of cognition and creativity will help you to address challenges faced by the creative and fashion industries.

Tuition fees

UK fees
Course fees for UK students

For this course (per year)


Average for all Postgrad courses (per year)


International fees
Course fees for non-UK/ international students

For this course (per year)


Average for all Postgrad courses (per year)


Entry requirements

The standard entry requirements for this course are as follows: An Honours degree at 2.1 or above in a related discipline such as Psychology, Fashion, Art, Textiles or Business.

University information

University of the Arts London (UAL) is one of the most prestigious arts universities in the world, and it has produced an impressive list of alumni who have become iconic professionals in their field, from award-winning artists and film makers to famous fashion designers, architects and musicians. The university’s London location makes it an ideal place to study a postgraduate degree, with some of the best connections to professional industries...more