Full time
1 year
30-SEP-24
MSc - Master of Science
Marketing
Taught
Course Overview
Our MSc Marketing and Strategy combines the two disciplines providing you with the theoretical background for making marketing decisions both within companies and from advisory perspectives in service providers and consultancies. Teaching illustrates the application of learned techniques to real situations. There is a choice of Dissertation or Business in Practice route. If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing or strategy the dissertation enables you to test and apply the techniques and theories you have gained. If you would like to develop further applied skills and specialist knowledge to suit your career aspirations you can complete your studies with one additional elective module and our applied Business in Practice module.
Teaching
The modules for MSc Marketing and Strategy vary in terms of teaching but will be a mixture of lectures and seminars as well as visits from guest speakers to give a real-life perspective to your studies.
Assessment
The course is assessed by a variety of coursework exams and group work. Your 8000 word dissertation or Business in Practice module brings all your learning together.
Skills from this degree
Careers
Graduates from these courses have gone on to work for employers including: Accenture Amazon Arup BAE Systems BNP Paribas CitiBank Deloitte Delphi European Central Bank GlaxoSmithKline IBM Morgan Stanley Nielsen Rolls-Royce Shell UBS and Unilever. They have pursued roles such as: actuaries; business and financial project management professionals; chief executives and senior officials; economists estimators valuers and assessors finance and investment analysts and advisers investment/merchant bankers and taxation experts.
WBS CareersPlus service
We offer you a comprehensive pre-arrival student and alumni careers service. You will have access to one-to-one career guidance appointments CV checks and tailored mock interviews.
For this course (per year)
£27,300
For this course (per year)
£34,550
Minimum requirements 2:i undergraduate degree (or equivalent) in a related subject.