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What do we look for in an applicant? We look for creativity. We look for the ability to think laterally about things. We look for a strength of mind in terms of wanting to succeed, wanting to create their own world, as such. We look for this. This is a very UK-based scenario. I just came back from China. nd you know the way education works in China in the creative industries is a little bit different to the way it works here. We do look for that individual perception and ambition and that requirement, that want, that urge, that need to acquire knowledge as well. That's what we look for as such. And also, we look for students that want to actually communicate with other students and articulate and work across areas if they wish to.