Traditional media models are being disrupted by new technologies and shifting audience behaviours. The MA in International Media Management at Royal Holloway prepares you to shape the future of this
Advance your marketing career with an International Marketing MBA. Gain expertise in digital marketing, strategic management, and leadership, preparing you for success in the global arena. Master
This course is for you if you are passionate about fashion and aspire to excel in the global fashion marketing industry. This course focuses on the following topics: Brand digital content creation
From brand management to consumer behaviour, this course provides you with the essential skills you'll need for a career in marketing. You'll be taught by expert researchers and experienced
The MSc International Marketing is for students who want to develop a career in businesses that operate globally. You’ll gain the marketing knowledge and skills to be an effective and responsible
The MSc International Marketing is for students who want to develop a career in businesses that operate globally. You’ll gain the marketing knowledge and skills to be an effective and responsible
Our MSc International Marketing programme draws from a wide range of academic and practical interests, from business and the social sciences, through to humanities, media, communication, creative
Enhance your employability with a practical and dynamic MBA International degree. This course has been carefully crafted to reflect the complex, dynamic, and multifaceted character of work-related
When a customer buys a prestige car, designer handbag or even a bottle of fine wine, they expect it to be an experience. Working in luxury marketing, your challenge will be to promote brands on
International marketing is vital for businesses to connect with their customers in an increasingly competitive, and rapidly evolving, marketplace. This course will give you the expertise necessary to
The fashion industry is constantly evolving and now more than ever is undergoing extreme transformative change. A new generation of consumers are rallying against the fast-fashion ethos and are
The International Marketing and Business Strategies MSc provides students with the opportunity to develop a critical understanding of marketing concepts that drive organisational growth and
The MSc Marketing and Consumer Psychology programme is designed to teach a combination of critical, strategic, and methodological skills in marketing, with an emphasis on consumer behaviour,
Our course empowers you with the professional knowledge, marketing expertise, strategic vision, global perspective, and technological acumen needed to navigate challenges and excel in the
The Cross-Cultural Communication and International Marketing MA offers theory, research, and practical training.This covers international and intercultural communication, as well as approaches to